European Retail Application Developer Awards (RAD)

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The European Retail Application Developer (RAD) Awards is a yearly competition that recognizes application developers in Europe, Middle East and Africa (EMEA) who utilize Microsoft technology by providing business benefits to their customers in the retail industry. The “prestigious” award ceremony is held yearly at the Global Technology Forum in Paris, France. We were finalists for our solution using BizTalk Server (Enterprise Application Integration) and SQL Server (Business Intelligence). My role in the solution was the lead solution architect and representative at the award ceremony.


Carl de Souza is a developer and architect focusing on Microsoft Dynamics 365, Power BI, Azure, and AI.

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